Full time Remote 8 days ago
Job Description
Roles & Responsibilities: P&L & Growth Metrics: Own the marketing budget and key performance indicators (KPIs) such as Customer Acquisition Cost (CAC), Retention, and Brand Health metrics. Digital Storefront & Merchandising: Own the "homepage" and category pages of the app. You will decide CTR and AOV Funnel Optimization & CRO: Monitor the user journey from "App Install" to "Order Placed." You will be responsible for identifying drop-off points and implementing A/B tests on chec…