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Senior Manager, Marketing Effectiveness (Vadodara/Gurugram/Chennai)

NielsenIQ

Full time On-site
Location
Vadodara
Work mode
On-site
Posted 7 days ago

Job description

Job Description As a Senior Manager of Marketing Effectiveness business unit in NIQ company, you will be the driving force behind how top global FMCG (but not limited to these) companies optimize their media investments. You will own the end-to-end delivery of marketing effectiveness analytical solutions, with a heavy focus on Marketing Mix Modeling (MMM) & Matched Market Tests (MMT). This role requires a unique blend of deep analytical expertise, exceptional client-facing relationship skills, …

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