B2B Lead Generation Specialist

Responsibilities:

• B2B lead generation experience using ads (google, facebook, email, SEO, social media)
• Working with designers to create landing pages and optimising them for conversions
• Working with agencies for content - long form and copywriting
• Working with SEO and Social media team to drive traffic to the website
• Track and report on demand generation performance metrics, using this data to continually optimize campaign performance.
• Manage day-to-day activities and define and ex…