Group Manager - Trade and Experiential Marketing

Description A. Trade Marketing & Retail Excellence Own the annual Trade Marketing strategy and calendar, aligned to business priorities, brand strategy, product launches, scheme calendars and regional market opportunities. Develop the retail visibility strategy across Retail, Experience Centres and other relevant channels, including POSM, in-shop branding, display systems, outdoor branding and retail experience assets. Define differentiated retail interventions by outlet/customer segment and en…