IN Marketing Generalist (SMM Influencer Manager)

Key Responsibilities: - Develop and own the social media strategy for our digital banking platform across platforms like Instagram, YouTube, Facebook, X, LinkedIn, WhatsApp, and more. - Create platform-specific content calendars to boost awareness and engagement. - Create and schedule optimized content (feed posts, Stories, Reels, videos, etc.) from concept to publish, following a content calendar. - Edit short-form videos and images using tools like Canva, CapCut, or similar to meet format re…