Web Strategy & Optimization Manager

Why this role exists Our web experience is a company asset, owned and managed by marketing. It is a strategic growth platform and our most effective engine for brand, demand, customer engagement and education, and revenue. We are hiring a Web Strategy and Execution Lead to run it that way. This is not a website management role. It is an ownership role for a commercial platform, accountable for what the asset returns to the business. You will set the strategy for how our web estate earns attenti…