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Role at a glance
You will
You’ll support the Marketing & Content teams by crafting engaging, brand-aligned ad copy for social media, search ads, display campaigns…
This hands-on role offers visibility into performance marketing campaigns and growth strategy.
Write short-form ad copy—headlines, body text, and CTAs—for Google Ads, Facebook/Instagram, in-app banners, SMS, and emails.
Experience
1–3 years
Education
Bachelor's degree
Must-have skills
A/B TestingJournalism
Work mode
On-site
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Job description
Location: Gurgaon, India
Location: WFO, Gurgaon Job Type: Full-time Experience Required: 1-3 Years
Role Overview: You’ll support the Marketing & Content teams by crafting engaging, brand-aligned ad copy for social media, search ads, display campaigns, and in-app messaging. This hands-on role offers visibility into performance marketing campaigns and growth strategy.
Responsibilities
Write short-form ad copy—headlines, body text, and CTAs—for Google Ads, Facebook/Instagram, in-app banners, SMS, and emails.
Collaborate closely with designers and performance marketers to ideate and refine campaign creatives.
Help run A/B tests—draft variations, analyze results, and suggest improvements.
Research target audiences and trending themes aligned to Astroyogi’s astrology/wellness brand voice.
Maintain brand consistency and tone across campaigns and formats.
Assist in creating search ad extensions, UTM-tagged links, and performance reports.
Qualifications & Skills
Bachelor’s or Master’s in Marketing, Communications, English, Journalism, or relevant field.
Strong writing skills in English, with flair for persuasive brand storytelling.
Energy and curiosity around conversion marketing, A/B testing concepts, and analytics.
Comfortable working with briefs and collaborating cross-functionally.
Bonus: an interest in astrology, wellness, Vedic themes or related creative content.
