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Job description
Location: Gurugram, DLF Downtown Department: Research
We are seeking a Customer Research and Insights Practitioner to join our team at Barclays in Gurugram. As a Customer Research and Insights Practitioner, you will deliver the collection and analysis of research into customer needs, experiences, and interactions. Your goal will be to support the creation of beautiful, useful, and innovative experiences and communications for our 20 million UK customers.
Accountabilities:
Deliver end-to-end research programmes that are highly synergistic with other research and analytics activities.
Collaborate with various departments, including Design, Product, Channel, Marketing, Transformation, and Technology.
Develop and test prototypes, mock-ups, or value propositions to support concept development and usability feedback.
Monitor emerging technologies, industry trends, and design best practices.
Utilize data analytics tools to extract insights from market research, customer surveys, and feedback sessions.
Manage all risk relating to the Insight process, including Data Privacy risk.
Oversee research programmes, including colleague performance and department efficiency.
Analyst Expectations:
Perform prescribed activities in a timely and high-standard manner.
Demonstrate in-depth technical knowledge and experience in your assigned area of expertise.
Lead and supervise a team, guiding and supporting professional development.
Partner with other functions and business areas.
Take responsibility for end results of a team's operational processing and activities.
Basic/Essential Qualifications:
Experience with research and insights.
Build and manage surveys using platforms like Qualtrics and UserTesting.
Develop sampling frameworks and ensure high-quality data collection and cleaning.
Translate business questions into research hypotheses and survey instruments.
Perform statistical tests using Excel.
Interpret data and generate insights that inform strategic decisions.
Create compelling visualizations and reports for stakeholders.
Desirable Skillsets:
Master's degree or higher in Statistics, Psychology, Economics, Market Research, or related field.
Experience in quantitative research, ideally in a commercial or consulting setting.
Advanced proficiency in Excel for statistical analysis and data visualization.
Experience with Qualtrics, UserTesting, or similar survey platforms.
