Junior In-App Media Buyer

Location: India
Department: Marketing

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Junior In-App Media Buyer based in India.

As a Junior In-App Media Buyer, you will help launch, manage, and optimize in-app advertising campaigns across international markets, with a focus on European Tier 1 and Tier 2 countries. This role offers an excellent opportunity to develop your expertise in mobile user acquisition, campaign performance analysis, and creative strategy. You will learn to work with industry-leading advertising platforms, analyze audience behavior, and identify opportunities to improve campaign results. Through hands-on experience with data analytics, market research, and campaign optimization, you will contribute directly to acquisition performance and growth. You will collaborate with experienced professionals in a fully remote, international environment that encourages curiosity, initiative, and continuous learning. This is an ideal opportunity for an analytical and creative individual looking to build a career in performance marketing and mobile advertising.

Accountabilities:

• Launch and manage in-app advertising campaigns, learning to set up campaigns from scratch and target audiences across European Tier 1 and Tier 2 markets.
• Prepare, organize, and analyze campaign data using tools such as Unity Ads, Binom, Tableau, Excel, and Google Sheets.
• Research target markets, investigate local audience preferences, and use competitive intelligence and spy tools to identify successful advertising approaches.
• Develop creative briefs based on market insights, audience behavior, and advertising trends.
• Monitor and optimize campaign performance, including working with publishers within the Unity Ads ecosystem.
• Conduct cohort analysis to evaluate campaign effectiveness, understand user behavior, and identify opportunities for improvement.
• Track key performance indicators, draw actionable conclusions from data, and contribute to ongoing user acquisition optimization.
• Stay curious about new markets, creative formats, and emerging advertising trends to support campaign growth and performance.

Requirements:

• Strong analytical skills and a genuine interest in numbers, spreadsheets, and data-driven decision-making.
• Proficiency in Excel or Google Sheets, with the ability to interpret data, identify patterns, and draw logical conclusions.
• An interest in advertising creatives and a basic understanding of marketing funnels, including the ability to recognize effective creative trends and understand why they resonate with specific audiences.
• Strong research skills and curiosity about different markets, cultures, and consumer behavior.
• A proactive, solution-oriented mindset, with the ability to investigate questions independently, take initiative, and seek practical answers.
• A willingness to learn new advertising platforms, analytical tools, and campaign optimization techniques in a fast-paced, international environment.
• Experience with teaser advertising networks is a plus, as their campaign structures can be similar to in-app advertising.
• Previous exposure to in-app advertising within the GameDev sector, particularly through platforms such as Moloco, AppLovin, Mintegral, or Unity Ads, is an advantage.
• Familiarity with Facebook advertising is considered a plus.

Benefits:

• Fully remote work: Flexibility to work remotely within the supported locations.
• Full-time opportunity: A chance to develop your skills and build a long-term career in mobile advertising and performance marketing.
• Professional development: Access to training compensation to support continued learning and skill development.
• Home office support: Assistance with setting up a comfortable and productive remote workspace.
• Mental health support: Resources to support employee well-being.
• Sports and wellness: Support for sports activities and access to massage services.
• Healthcare and personal services: Benefits covering dental services, veterinary services, and automotive services.
• Family support: Children's allowance to help support family needs.
• Language learning: Access to language courses to strengthen communication skills and support international collaboration.
• Learning resources: Support for books, stationery, and other professional or educational materials.
• Flexible benefit options: A benefit cafeteria offering a range of additional perks to suit different needs.

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

 Why Apply Through Jobgether? 

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

#LI-CL1